We expect LinkedIn will take a portion

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What Are the Features of LinkedIn Marketplaces? No, we don’t know exactly what Marketplaces will look like. However, there have been some reports about when it was created and the features it will contain. In 2019, LinkedIn purchased a startup called UpCounsel. This organization targeted freelance lawyers and was designed to connect them with businesses online. The CEO of UpCounsel is reportedly leading the team that is responsible for developing Marketplaces. First off, we suspect Marketplaces will have broad-based functionality. It looks like Marketplaces will focus on consulting, writing, marketing, and graphic design jobs. This isn’t the first time LinkedIn has ventured into the freelance arena. LinkedIn launched ProFinder in 2016. LinkedIn ProFinder is “a professional services marketplace that helps connect the best freelance or independent professionals to you in your area.

ProFinder allows LinkedIn users to search for job applicants. It also allowed users to toot their horns and advertise that they were “open.” It appears Marketplaces will be a similar but more advanced platform. From what we can gather, the platform will Denmark Phone Number Data allow players to search through a virtual marketplace of freelancers. Additionally, users will have the ability to post their proposals for freelancers. This will allow users to attract specific freelancers for each job. We also envision a social media aspect will be part of the platform. This will allow employers to engage freelancers with posts and/or articles, much like the current version of LinkedIn.



Additionally, employers will be able to review freelancers once a job is completed based on their work product and other useful metrics. Think of it as the Yelp of the freelance world. Of course, there has to be something in it for LinkedIn, right?  of the transactions facilitated through Marketplaces. There could also be an ad component for freelancers. This would allow freelancers to advertise and generate additional revenue for LinkedIn. One of the most unique features, perhaps, would be the implementation of a digital wallet. Controlled by LinkedIn’s parent company, Microsoft, the digital wallet would allow employers to pay freelancers through the platform. With the rise in remote workers during the global pandemic, an online payment platform works. The rollout of Marketplaces stands to make LinkedIn appeal to a broader audience.